Our team of leadership advisors are experienced
executive leaders who have a rich history of building companies, successfully executing business strategy, and delivering exponential growth
Curt Allen
Founding Partner
Curt has deep experience on both the provider and partner side of the technology space with roles as a global channel leader for multi billion dollar public companies as well as leading one of the premier master agencies for 12 years. Curt also has a background in resale, wholesale, and whitelabel business in network, collaboration, UCaaS and CCaaS. Known as a dynamic channel leader and talented speaker, Allen excels at delivering data driven GTM strategies with specific and actionable tactics to execute that are supported and understood from the boardroom to the street. Allen’s areas of specialization at X4 Advisors are GTM, sales process, partner compensation, partner programs, routes to market, revenue and profitability growth, and team building/ development.
Steve Braverman
Founding Partner
Steve has multiple successful start-up ventures under his belt and is a born entrepreneur. Recognized as an innovator, visionary leader, and sales and marketing expert, he has brought and helped bring businesses to market that have changed the technology landscape and partner community. Braverman is sought out by leaders in the space for his “out of the box” thinking and ability to see problems from unique perspectives. His ability to break complex challenges into manageable and understandable pieces makes him the perfect bridge between executive leaders and the people who need to execute the plan. Steve’s areas of specialization at X4 Advisors are GTM strategy, marketing and branding, M&A, revenue and profitability growth, business planning, and channel programs.
Mike Cromwell
Founding Partner
Mike is a results-oriented, passionate, high-energy, driven, award-winning senior executive with 30 years’ experience delivering revenue growth and successfully executing business plans. Mike C-Level experience across multiple areas of expertise including operations, product management, and finance. A seasoned executive sales and marketing leader with a track record of driving revenue growth and creating valuation increases for shareholders and owners, Mike has demonstrated success in a wide range of technology businesses ranging from start-up software as a service to large global service providers. He has deep experience leading teams across multiple distribution channels and every customer segment with a track record of building world-class, high performance organizations.
Cardi Prinzi
Founding Partner
In a career spanning four decades, Cardi has gained a wealth of experience as a sales and marketing leader for telecommunications and technology companies focused on the B2B market from SMB to Enterprise. He has had success throughout the US and Internationally in large corporations through early-stage start-ups – both public & private, and has been involved in multiple mergers, acquisitions, and integrations. Recognized as a thought leader, he excels in “connecting-the-dots”between product, marketing, and sales. His opinions on sales and marketing strategies are sought out by large service providers and technology distributors. His areas of focus at EagleTEQ are Go-to-Market strategies and tactics, international sales and marketing, accentuating unique value propositions, and organizational structure.
Greg Daily
Partner
Greg was the Chief Revenue Officer for a leading ~$700M MSP offering SaaS-based Cybersecurity and Cloud Communications services focused on SMB and Enterprise markets across North America. Prior to the ~ $1B acquisition by private equity he worked closely with the existing and incoming investors to steer the development of the go-to-market (GTM) strategy, planning, execution – all focused on solution selling, customer success and new routes to market.
Over the course of his career in the TMT, Greg has had the opportunity to serve in cloud, wireless and wireline markets in executive-level roles spanning sales, marketing, operations, and business units for globally positioned companies across the private and public sectors. In addition to the Americas Greg has significant experience in Asia and Europe managing all manner of channels, partnerships and acquisitions.
Matt Harty
Partner
Matt has significant tenure in the IT services industry with over 30 years of experience as a sales, marketing and operational executive leader in both publicly held companies and private organizations. His experience includes C-Level executive roles in leading organizations with over $1 billion in annual sales as well as founding several start-up companies in data center, telecommunications, and SaaS. Matt has a strong background in building high performing sales teams, and has developed go-to-market strategies to organically grow revenue and profitability in the Enterprise, Mid-Market, and SMB market segments. He specializes in helping companies develop, grow and optimize both direct and channel sales strategies. His background includes extensive experience with mergers/acquisitions involving public and privately held companies, with a focus on helping to manage the integration process post close.
Layne Levine
Partner
Layne has a rich background of over 30 years in the technology sector and has gracefully maneuvered through many leadership roles such as CEO, President, COO, CRO, and other executive positions. His expertise lies in his adeptness at intertwining strategy with flawless execution, fostering growth, and nurturing a results-driven culture.
Layne understands the foundation of Sell, Order, Install, Bill, Collect, and Service in diverse business landscapes, ranging from Fortune 500 giants to ambitious startups grappling with growth challenges in fiercely competitive marketplaces.
Layne is a strategic motivational speaker and cultural maven. He delivers tangible results, focusing on the trifecta of “The Right People, the Right Process, and the Right Data Analytics” to ensure seamless execution. His experience fosters timely recalibration when deviations occur, providing that the wheels of progress never falter.
Layne works with teams to develop robust go-to-market strategies, refining pipeline mechanics and metrics, aligning compensation structures with results, and fostering organizational and personal growth and development.
Additionally, Layne specializes in identifying process gaps within the customer lifecycle. Armed with rigorous data analysis, he builds processes and systems to enhance the overall customer experience.
Layne is a transformational leader that drives business results and success.